I recently helped out Matt Ward of the FBA Allstars Podcast,
and even though he had done a great job with his Shopify site,
we changed more than 20 things on his website!
Some small, some not so small….
But by the end of it Matt could see exactly
how much better his site was.
The reason for needing these changes,
mainly came down to the fact that
even though the people he is targeting are the same,
the actual WAY he is targeting them is different!
Matt had spend $250 on advertising
to his new site and got $0 sales…..
And that was in 2 weeks.
If he kept going down this path he would
lose $1000’s trying to work it all out,
then there is the frustration and waste of time…..